April 26th, 2016
6:00pm-8:30pm
Join us and Boston’s entrepreneurs at the stunning Hatch Fenway in Landmark Center to kickoff the festival. Get your VIP Festival Pass to attend!
Session Title: Smart Product Design to Increase Student Success
How can smart product design lead to better student outcomes in the classroom? How can we build digital tools that fit as seamlessly into students’ lives as Snapchat and Instagram? Cengage Learning thinks about this all day, every day, and we are looking for sharp minds to come on board. Join our Chief Technology Officer for a cup of coffee and an interactive session around the intersection of education and technology. See a demonstration of the latest digital tools hitting the classroom and hear about the transformation of a large scale publisher into a leading edtech company recently named one of the Top Four Hottest Companies in BostInno’s Tech Madness Bracket.
Special Message to Attendees:
Please enter Cengage Learning via 20 Channel Center Street and go to reception on the 6th floor. The Channel Center garage is right around the corner and there are surface lots and meters on A Street. They are easy to spot and a very short walking distance.
Session Title: Chimaera Labs Growth Hacking Breakfast with Lyle Stevens
Chimaera Labs is a results-driven digital marketing agency in CIC that specializes in SEO, content marketing, adwords, and social advertising for innovative tech companies. Join them as they invite Lyle Stevens to this month's Boston Growth Hacking Breakfast where they feature actionable talks on applied PR, marketing, analytics, and product development tactics. At this intimate breakfast, experts discuss case studies that show how they rocked customer acquisition. Additionally, you'll have an opportunity to build relationships with other marketers who have had success with growth hacking.Session Title: From Popeye to Pop-up:
An Exploration of Design with Ship Designers Turned Card Creators
Meet the Lovepop co-founders and creative team responsible for the 3D pop-up ships, birthday cakes, and unicorns you just saw on Shark Tank! Witness the design process unfold from idea to sketch to prototype to consumer testing, and get a behind-the-scenes look at our technology during a live demo on in-house laser cutters. Learn about how we crowdsource ideas to generate the most innovative designs possible, and you'll have the opportunity to suggest our next awesome pop-up design.
Rue is all about Engagement and embracing the notion "It's all Life." Monday through Friday is more than just time between weekends; it is the time of our lives.
Our aim is to deliver the most memorable professional experience of our Associates' lives. By being focused on each individual and their personal growth, We Inspire Confidence in them to reach big and realize their true potential. We live this each day in how we work together, support each other and inspire Confidence in our members by delivering the most engaging style destination to the next generation online/mobile shopper.
In this session, you’ll discover how we innovate as a thought leader in this context, with a case study in Technology.
Important attendee travel information for 4/27
Due to construction, main road (District Ave) access to Black Duck HQ at 800 District Avenue will be closed. NewCo Attendees should still proceed on District Avenue, take a left turn at the entrance between buildings 1400 and 1200 and then follow the detour signage to Building 800. You can park in any available unmarked outdoor parking space. If all parking spaces are filled, please proceed around Building 800 and park in the top level of the parking garage.
Black Duck is located on the second floor of Building 800. There will be signage directing you to the Black Duck lobby, and a Black Duck representative will be available beginning at 7:45 to welcome attendees.
Thanks for choosing HubSpot and we look forward to meeting you in person!
Session Title: Idea Validation Workshop w/TCN & The Meme
**Please register for both the 8:30 and 10:30 session to get the most value out of this workshop. This is a three hour workshop ending at 11:30am**
Coming up with product ideas is easy. Coming up with good product ideas is harder.
Even good ideas are often based on assumptions: assumptions that a product or service will match people's needs; that users will understand, engage with, and adopt them because it provides meaningful value and integrates with their lives.
The workshop is run in collaboration between TCN and The MEME Design, a group that helps create and validate good product ideas by testing those assumptions, and helping entrepreneurs refine and drive them to success.
Using the MEME’s processes and expert tools, you will get a chance to learn key techniques to validate your own products and methods, with a select few even getting the opportunity to workshop their own product and service ideas in a group, with The MEME’s expert help.
At this session you will
Suggested Audience:
Entrepreneurs, Founders, Innovators, Product Managers, UX Managers, Designers, Developers and Engineers
Session Title: Transforming Consumer Marketplaces
Care.com is one of the few consumer internet companies in the Boston area. As the world’s largest online marketplace for finding and managing family care with over 18 million members across 16 countries, Care.com has a unique perspective on consumer trends, product development, and tech innovation. Learn how Care.com transformed an existing marketplace and continues to innovate in mobile, analytics, user experience, product design, and more. Host Dave Krupinski, Co-Founder & CTO of Care.com will share the experience of building the company to where it is today and vision for the future. He will be joined by Saurin Shah, Vice President of Product, and Todd Griffith, Creative Director of Interactive, Mobile & UX.
Suggested Audience: Entrepreneurs, product designers, marketers, user experience professionals, and anyone interested in the latest trends in consumer online services and mobile technology.
Enter in at the top entrance of the garage (the one closest to the building entrance). There should be an attendee at the entrance letting people in, but if he’s not there, just press the call button at the garage entrance and say that you're a guest of Care.com. Please proceed to the 6th floor.
69% of tech executives cite talent as a top barrier to their company’s future growth. In this session, we’ll discuss the six characteristics of successful employees in rapidly growing companies. Employers will learn how to screen for culture fit, while those looking to break into the tech industry will gain insight into how to appeal to hiring managers. A technically capable hire will get the job done—a strategic hire with passion, grit, and a willingness to put the company before themselves will positively impact the entire business.
Suggested Audience: Companies looking to scale, improve their company's culture, or employees looking to appeal to hiring managers should attend.
The presentation is at 10:30 at 233 Needham St., Newton.
233 NEEDHAM STREET is The Bank of America Building.
Enter the building driveway and drive past the reserved retail parking (for ARLENE & ROBERTA ETC.) and enter the attached multilevel parking garage behind the building.
Please park in the visitor’s parking lot behind the building and take the elevator to the 3rd floor reception area.
We are in the large conference room on the 3rd floor. The receptionist will be able to point you towards the right room.
Session Title: A Better Match Means Better Care: How Kyruus is Reinventing the Way Patients Access Physicians
Selecting a physician can be one of the most important decisions in anyone’s life. Yet, for decades, healthcare has relied on antiquated systems and inaccurate information to guide patients along this critical journey, leading to millions of patients every year receiving less-than-optimal care. In this interactive session, the founders of one of healthcare’s most exciting and fastest growing companies, Kyruus, will talk about why matching patients to providers has been such a difficult problem for the healthcare industry and how they built the team and technology to solve it. Attendees will participate in a live exercise showcasing the complexities behind choosing a physician and will get a hands-on demo with Kyruus’ groundbreaking technology platform, ProviderMatch.
Suggested attendees: technologists, innovators, entrepreneurs, developers, analysts, project managers, and anyone interesting in shifting the way that healthcare operates
Session Title: Analog Devices IOT
At ADI, we’re passionate about making tomorrow’s possibilities a reality through innovations that bridge the physical and digital. We’re collaborating across ecosystems to transform industries and realize the enormous potential for positive impacts in healthcare, transportation, communications and automation. Through our advancements in technologies that sense, measure and connect, we are enabling our customers to intelligently bridging the physical and digital in ways that are truly ahead of what’s possible.
Visit http://www.analog.com/
Dassault Systèmes, the 3DEXPERIENCE Company, provides businesses and people with virtual universes to imagine sustainable innovations. Its 3DEXPERIENCE Platform leverages the Company’s world-leading 3D software applications to transform the way products are designed, produced, and supported, enabling businesses to craft delightful customer experiences.
Join us at our North American headquarters, in Waltham MA, on April 27th to experience immersive 3D and interactive demonstrations.
PLEASE NOTE A PHOTO ID IS REQUIRED FOR ENTRANCE
Location: 175 Wyman Street, Waltham, MA 02451 – Executive Briefing Center
Parking: There is Visitor Parking in front of the building. Additional parking is available behind the 185 Wyman Street building.
Executive Briefing Center: The Executive Briefing Center is accessed from the first entrance coming from Visitor Parking.
Session Title: Idea Validation Workshop w/TCN & The Meme
**Please register for both the 8:30 and 10:30 session to get the most value out of this workshop. This is a three hour workshop ending at 11:30am**
Coming up with product ideas is easy. Coming up with good product ideas is harder.
Even good ideas are often based on assumptions: assumptions that a product or service will match people's needs; that users will understand, engage with, and adopt them because it provides meaningful value and integrates with their lives.
The workshop is run in collaboration between TCN and The MEME Design, a group that helps create and validate good product ideas by testing those assumptions, and helping entrepreneurs refine and drive them to success.
Using the MEME’s processes and expert tools, you will get a chance to learn key techniques to validate your own products and methods, with a select few even getting the opportunity to workshop their own product and service ideas in a group, with The MEME’s expert help.
At this session you will
Who should attend:
Entrepreneurs, Founders, Innovators, Product Managers, UX Managers, Designers, Developers and Engineers
Join us for free lunch in Kendall Square -- just steps away from the Red Line! Learn more about BIG things that InterSystems is doing in big data, big healthcare, and big science, and why we attract the biggest and best talent. Our technology has helped the European Space Agency map a billion stars, powers the world's financial trading systems, and is trusted with life-saving applications in healthcare. We have long and loyal relationships with both customers and employees, many of whom stay with us for decades. That's because we tackle big challenges together.
The tour will be hosted by Robert Nagle, Vice President of Data Platforms for InterSystems, and John Paladino, Vice President of Client Services, InterSystems.
Check out the InterSystems video here.
Global organizations rely on Acquia to build world-class digital experiences that deliver transformative business results. We're helping organizations realize the vision of personalized, real-time customer engagement to the right person, at the right time, on the right device. Learn about our journey, from our co-founder's start creating the Drupal open source content management framework in his dorm in Belgium to our move to Boston's Financial District one year ago and looking toward our future.
Session Title: Reimagining Healthcare Analytics
Intelligent. Guided. Actionable. Contexual. Mobile. This is what healthcare analytics need to be in the 21st century. The life sciences industry is evolving quickly as new and rich data are creating tranformative change including bringing new drugs to market or delivering better patient outcomes. SHYFT's technology integrates clinical and commercial data from life science organizations as they evolve to new value-based care delivery models. Come experience first hand how the company is utilizing a modern and truly collaborative philosophy and workspace to address the highly technical data and analytic needs of life science users.
Session Title: One to One: How You'll Experience Websites in the Future
Netflix, Spotify and Amazon are leading the way in delivering fully personalized experiences that understand, help and delight visitors. We think every website and app should provide this same level of one-to-one personalization and we’re on a mission to make this a reality.
Evergage CEO and founder, Karl Wirth, will guide you through a hands-on strategy session where you will collaborate with a small group to develop personalized campaigns and experiences for a website or app to improve visitor and user engagement. You’ll learn the principles needed to bring about a new era in web and app user experience.
Session Title: Changing the game for Liquor Retailers: the Role of Mobile Tech in driving Sales and Loyalty
Glass half-full? Top it off with a tour and tasting at Drync! Learn how Drync’s mobile solution for wine and spirits retailers is helping your local shop offer superior, customized service and compete against the big national chains. Engage with the Drync app in an interactive tasting of wine, craft beer and cocktails. Come with the free Drync app on your iPhone to experience the instant gratification of mobile - fulfilled by local shops. Plus, get a $15 promo-code to buy your favorite wine, spirit or beer from the tasting through the app for delivery. Download at: https://bnc.lt/gM2c/aCnJDmiJps
Suggested Audience: Foodies, Wine lovers, Beer lovers, Techies, Developers, Internship seekers, Marketers
Gallop tells us that only 30% of employees are engage in their work. In this two-for-one session you’ll learn about two classes of people that don’t except this norm - Soloists and Startups.
Michael Hopkins, George Gendron and Patrick Mitchell - some of the guys behind Inc. Magazine and Fast Company - will introduce you to the research behind his current media venture: The Solo Project. Soloists are the 53 million Americans working with corporations, but not for them. You maybe a soloist or work with them every day and not even know it. Find out what the movement is about and what makes a soloist tick.
Before and after Michael’s talk you’ll meet various startups from the Workbar Community. Come see table demo displays and meet the founders of the following companies:
· Parking at PTC: When entering the campus, drive to the end and enter the garage. You will find designated visitor spots on the first floor. If there are none available, you may park in non-visitor spots. The 4th level of the garage will have lots of parking spaces open. Garage parking at PTC is complimentary.
· Session Location: Upon exiting the garage, cross over to the main building. Enter into the lobby through the revolving door.
Session Title: Modernizing the Food System by Harnessing Technology
The agricultural industry is ripe for change, and design and technology has the potential to make a significant positive impact, and create a flexible and more resilient food system. Come visit Freight Farms to learn more about their expanding network of farmers across the world, and tour the company's flagship product, a climate controlled hydroponic farm built inside a 40 foot shipping container.
GPS: University of Massachusetts Boston, Boston MA
Transit: We recommend taking the Red Line to JFK/UMass Station. From 6:30 a.m. to 10:30 p.m., a free shuttle bus takes you to and from the Campus Center. The trip normally takes 10 minutes.
Taxi/Uber/Lyft: Instruct the driver to take you to the UMass Boston Campus Center.
Driving: There are several parking lots around the campus. We recommend the Bayside Lot (200 Mt. Vernon Street). Free shuttles run Monday-Friday from 6:30 a.m. to 10:30 p.m., to the Campus Center. The trip normally takes ten minutes.
From the Campus Center, take the elevator from the Upper Level to Second Floor. Turn right, and walk the length of the building, then enter the catwalk. Walk straight ahead to Wheatley Hall. Take the elevator to the Third Floor. Turn left, and walk down the hallway until you reach a white-walled corridor with a glass door entrance to the Venture Development Center.
Find out how CarGurus (www.cargurus.com) is using search technology, data and community to reinvent the car shopping process. Sam Zales, Chief Revenue Officer at CarGurus, will speak about how the company has grown to become the #1 most visited car shopping website in the U.S., and what’s to come as CarGurus goes global. We’ll also give you a tour through our East Cambridge office so you can meet our awesome team and learn more about what makes CarGurus such an amazing place to work.
Session Title: Changing the Way We Eat Out (and In): How Technology is Transforming the Restaurant Expereince
Technology is changing the game for how restaurants run their operations and interact with their guests. Visit the Toast office and hear about the trends in restaurant tech and how Toast is innovating in the space. Get a tour of our “front-of-house” office, with our kitchen, dining room, and lounges, and then move on to our "back-of-house" office, where employees are hard at work. Role play at Toast's mock restaurant, using the product as a server, chef, or restaurant owner. Finally, hear from Toast CEO and cofounder about how and why Toast got started and the changes in the industry driving new opportunities for efficiency and engagement between restaurants and consumers.
Suggested audience: Restaurateurs and Foodies, B2B and B2C Marketers and Developers
Special Message to Attendees:
Toast HQ is located in the Landmark Center at 401 Park Drive, Boston, MA. Take the escalators to the 2nd floor, then turn right to go to the East elevators. Take the elevators to the 8th floor, where we'll be meeting in Hatch Fenway's "The Coop."
Session Title: A New Vision for Building a Stronger and Thriving Workforce
Session Description
Today’s employees are looking to the organizations for which they work for more than just a pay check. They want to know the business they work for shares their values, acts responsibly, and cares about them professionally and personally. Although many employees say they want these things from their employer, few employees have been able to identify employers that match all of these criterion. This is exactly why only 13% of all employees around the world are actively engaged in the work they do every day. Organizations that have been able to crack the code on purpose and meaning according to John Kotter and James Heskett “outperform their counterparts with 400% higher revenues.” Join WeSpire Founder and CEO Susan Hunt Stevens for a session exploring the importance of providing employees with a sense purpose and meaning, and how it can help businesses meet, and exceed, company goals. Find out how you can empower your most valuable asset, your employees, to make your business a leader within your category. As today’s diverse workforce looks to their employer for fulfillment, companies should be equipped with the tools necessary to empower employees to make a difference. This session will also include a demo of the WeSpire employee engagement platform demonstrating how through behavior change science, positive psychology, game mechanics and social mechanisms we’ve been able to leverage technology to influence employee engagement by providing employees with a broader sense of purpose and meaning.
Special Message to Attendees:
Our building is located next to the gates of China Town. WeSpire is on the 6th Floor of 125 Kingston St, Boston, MA. We are a 5- 10 minute walk from Downtown Crossing Station and South Station. Our office is accessible via elevator or stairs.