Session Title: The Inbound Revolution
When HubSpot Co-founders Brian Halligan and Dharmesh Shah introduced inbound in 2006, it was with the mission of reaching the world in a more helpful and human way. Inbound offered businesses an alternative to traditional tactics like cold calling, billboard ads, direct mailing, and other intrusive "outbound" methods. It instead focused on creating quality content that pulled people toward your company and product, where they naturally wanted to be, allowing marketers and salespeople to attract, convert, close and delight over time.
Now, nearly ten years later, that simple mission has become a global movement. With thousands of customers around the world, millions of blog visitors in several major languages, and the annual INBOUND event (which attracted 14,000+ registered attendees in 2015), we are in the midst of a revolution.
On April 27th, join HubSpot VP of Marketing Cindy Goodrich as she discusses inbound, HubSpot and what it takes to build a pillar company with a vibrant culture. Afterwords, you'll get an inside look at our award-winning culture with a full tour of our awesome new office space at Two Canal.
Special Message to Attendees:
Please come directly to HubSpot's new offices at
2 Canal Park, Cambridge, MA 02141, across the street from our headquarters in the Davenport.
- If you enter from First Street, you can walk down the long hallway and follow signage to the session.
- If you enter from Canal Park, you may immediately turn right and follow signage to the session.
Thanks for choosing HubSpot and we look forward to meeting you in person!
