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Session Title: Mobile Payments & The Cashier-Less Future
Even the optimists say that NFC based mobile payments are going to take years to break the 10% adoption mark. But, behind the scenes, another form of mobile payments is already there. Mobilely-initiated payments (such as Starbucks' Mobile Order & Pay) are capturing consumer's imaginations, and their dollars. Order ahead is mobile payments, just without the line, without the hardware, without the POS integrations and without the cashier interaction. It's not only growing faster than NFC, it's pulling mobile-savvy customers away from the counter altogether. Join LevelUp for a data-driven session on the adoption of mobilely-initated payments and a preview of a (potentially) cashier-less future.